Weekly Report · Updated November 6, 2026

Content Dashboard

All of Pat's organic content in one place — what reaches, what converts to followers, what feeds the email list, and whether the week's planned outputs actually shipped. All five platforms are live: X/Twitter, Instagram, TikTok, YouTube, and Facebook.

Headline Reach by Platform · Last Week (Oct 30 – Nov 5) & Last 30 Days (Oct 7 – Nov 6)
PlatformLast WeekLast 30 DaysFollows (Wk / 30d)
X/Twitter — impressions1.07M9.63M154 / 1,481
YouTube — views4.2K16.6K— / 23 subs
Instagram — views7.8K50.9K8 / 131
TikTok — views0.4K2.8K— / —
Facebook — views—— (no export since Oct 8)— / —

Each platform’s own reach metric — not summed across platforms. X figures are account-level daily (impressions and net new follows from the account overview export). TikTok/Facebook/YouTube views are lifetime stats attributed to publish date; TikTok’s snapshot export may not list every post, so its counts are floors.

00 · Platform Coverage & Weekly Outputs

What's tracked, and did this week ship?

The dashboard ingests each platform's native analytics export (drop them into content-data/). The weekly checklist compares published output against the cadence defined in content-data/CONTENT-CADENCE.md.

PlatformData StatusLatest Coverage
X/Twitter @Pat_StedmanLivePer-post Jun 14 – Nov 6 · daily account overview through Nov 6
Instagram @pat.stedmanLiveJun 6 – Nov 5
TikTok @patstedmandatingLiveSnapshot Nov 6 (15 rows: recent push + legacy top posts — now an .xlsx export, converted on intake)
YouTubeLiveChannel daily + per-video through Nov 6
Facebook "Pat Stedman" pageStaleJul 11 – Oct 8 — no export received Nov 6; section 08 is the Oct 9 read
2nd X account · Facebook · LinkedIn · ThreadsPlanned—

Weekly output targets (set Aug 27)

PlatformOutputTarget / wkThis Week
TikTokVideos7❌ 1 of 7 (Oct 30 – Nov 5, per snapshot export — a floor; only 6 new videos on file since Oct 9)
InstagramReels14❌ 8 of 14 (Oct 30 – Nov 5; the Oct 23 – 29 week shipped 0)
InstagramCarousels7❌ 3 of 7 (Oct 30 – Nov 5, plus 1 image — carousels are back after the October pause: 2, 6, 1, 3 over the last four weeks)
YouTubeShorts14✅ 15 of 14 (Oct 30 – Nov 5 — recovered from 1 upload the week before)
Once each platform's analytics export arrives, the "This Week" column scores ✅ shipped / ❌ missed (with counts) against these targets. X/Twitter main has no committed quota — it's tracked but not scored, though zero-link-post weeks get flagged (that starved email acquisition in July). Queued future additions (not yet scored): 7 alternative-account tweets, 3 main-account CTAs, 7 TikTok carousels, 7 Twitter videos per week — see CONTENT-CADENCE.md.

Cross-post queue — reels to post as X videos

Posted on X this week (from grokbot's scrape, X numbers from the Nov 6 export):
· Girl Dads / mama's boys (Nov 2) — 19.7K impressions, 8 follows, 218 bookmarks — the best X video result on file
· Why she makes some men wait for sex (Nov 3) — 9.3K impressions, 92 bookmarks
· Stupidest reason women end marriages (Nov 4) — 4.8K impressions, 27 bookmarks
· "Horny boomers broke the workplace" (Nov 2, reported by Will) — link still pending from grokbot

Still queued: Authority without responsibility · "A lot of women want to get married but won't go on dates" (not yet in exports)

grokbot's ranked suggestions for next week (X-side evidence):
1. The Twisted Reason A Woman Might Classify You as the Beta — Pat's May 15 "beta" post did 57.3K imps / 119 bookmarks; evergreen, 3.3K views elsewhere
2. The Female Version of Playing Video Games All Day — the Jun 19 source post did 20.8K / 223 bookmarks
3. Authority without responsibility — Will's pick; Oct 22 post on the topic did 17.1K / 132 bookmarks
4. Why Your Wife Isn't Happy — Sep 19 source post 17.2K / 110 bookmarks
5. When Female Friends Start Acting Like Your Girlfriend — top queue video by views (3.5K across platforms)

Top unposted short-form of the last 60 days by cross-platform views (full list with every link in content-data/CROSSPOST-QUEUE.csv):
· Why You Can't Skip Small Talk — 3,205 (IG 1,728 · TikTok 827 · YT 650)
· Why women want to be tag-teamed — 2,472; Pat's tweet on it did 17.2K
· Dating a Single Mom — 2,394
· Rich women, real entitlement — 2,359
· Why women give bad dating advice — 2,355 (Nov 2); Pat's tweet on it did 21.9K
· Get More Dates on Apps — 2,061
"First of Your Bloodline" (7,073 cross-platform, the month's biggest) is excluded — Will passed on it Nov 2.
01 · Reach Trend

Average impressions per original post, by week

Replies excluded so the trend reflects standalone content. Series refreshed Nov 6 from the Aug 9 – Nov 6 per-post export (1,375 posts). October was the most volatile month on record: 33K → 14K → 63K → 9K per original. The Oct 19 week carries the Oct 24 "my wife crashed out over this" post — 2.85M impressions, the biggest single post since the Capitol story; the Oct 26 week then posted the lowest per-post band on this page (8.6K) at the highest volume on record (101 originals). Volume stepped up from ~50 to 85–100 originals a week in October, and reach per post did not keep up.

Jun 15
29K
Jun 22
18K
Jun 29
39K
Jul 6
38K
Jul 13
40K
Jul 20
86K
Jul 27
46K
Aug 3
53K
Aug 10
41K
Aug 17
50K
Aug 24
35K
Aug 31
44K
Sep 7
37K
Sep 14
22K
Sep 21
43K
Sep 28
17K
Oct 5
33K
Oct 12
14K
Oct 19
63K
Oct 26
9K
Nov 2 *
11K
Weekly account-level impressions: 1.28M → 2.73M → 1.25M → 4.09M → 1.07M for the five Friday-to-Thursday weeks since Oct 2, and 9.63M over the last 30 days (vs 6.13M the prior 30). * = partial week (Nov 2–6). The honest read: the account is now running on 1–2 viral posts a month sitting on a per-post floor that has sunk below 10K. The Sep 28 and Oct 5 bars were recomputed from matured data (previously 18K and 20K).
02 · Standouts

The month’s bangers — biggest reach, follows, clicks, and saves

Scope: the last 30 days only (Oct 7 – Nov 6; all-time classics live in the archive — ask for the long-run board anytime). One tile per job.

Biggest reach: "My wife crashed out over this" — 2.85M, and it converted almost nobody Reach
Oct 24 — 2.85M impressions, 7,610 bookmarks, 84 link clicks, 13 follows. A quote-post with a 77-character caption ("Radicalizing moment for her about modern women") riding someone else's content: the biggest reach since the Capitol story and the worst follow-per-impression ratio on the page. The bookmarks say the audience found it useful; the follows say they didn't attribute it to Pat. Runners-up: Oct 9 "This is a woman deeply in love. You need to be getting crazier." (420K, 986 bookmarks) and Nov 4 "two types of queens" (368K, 1,906 bookmarks, 18 follows).
Impressions2.85M
Bookmarks7,610
Follows13
Biggest follower-getters: the structural-argument posts, again Follows
Oct 27 polygyny-replaces-monogamy reply-post: +64 on 159K — the month's best, and ~90× the viral post's rate per impression. Then Oct 17 "people cannot see the writing on the wall" (+42 on 121K), Oct 20 "women respond to status, stigma and humiliation" (+31 on 121K, 606 bookmarks), and Oct 12 "the losing game is trying to play the…" (+27 on 86K, 730 bookmarks). All four are 270+-character arguments about where the market is going — the same register that made the Instagram "bloodline" reel the month's best there. Account-level: 1,481 new follows in 30 days (a record; 1,121 last month), 154 last week.
Best+64
On Imps159K
30-Day Follows1,481
Biggest click-getters: the live-episode links — nothing from a story post this month Clicks
Nov 3's Ep. 103 "How To Fix A Broken Marriage with Giff Lasta" broadcast link — 498 clicks on 6.2K impressions, then the Nov 4 midterm post-mortem broadcast (439) and Ep. 101 Masculine Frame (208). Those three are 1,145 of the week's 1,359 clicks. The email-CTA side went the other way: CTA posts dropped from 36 a week in early October to 12 last week, and CTA clicks from 140 to 30 — see the Funnel table. No story-with-link post ran this month; the mechanic that did 334 clicks in September is still unused.
Top Post498 clicks
CTA Clicks (wk)30
CTA Posts (wk)12
03 · What Earns Follows

Reach and follows are different games

The quarter's data splits cleanly into three content jobs:

Content TypeExampleTypical ReachWhat It Does
Personal story / stakesCapitol storyVaries wildlyConverts followers at 10–50x the rate of anything else. Rare, high-variance, highest value.
Hot-take observationBig families, "I hate men" red flag300K–3MMassive awareness, weak conversion. Feeds the top of the funnel.
Tactical teachingAssumed Rapport, hypergamy mechanics10K–100KBookmarks and profile visits — the audience that eventually joins the list. Best source material for emails.
The pattern to exploit: viral observations open the door; personal stories and tactical depth get the follow. The late-May run worked because both happened in the same two weeks — 4.4M+ impressions from hot takes while the Capitol story was on the profile converting visitors (14,136 profile visits that week, 10x normal).
04 · Funnel to Email

Organic reach is the email list's supply line

October held the September level — tagged Twitter opt-ins ran 22 → 25 → 21 a week — until the last week of the month, when CTA posting thinned and opt-ins fell to 9:

WeekImpressionsURL Clicks (all)Email-CTA ClicksTwitter Opt-ins (tagged)Opt-in Rate
Jun 151.55M29795~47—†
Jun 221.09M82155~24—†
Jun 29627K71~3—†
Jul 6326K200—
Jul 271.00M1500—
Aug 33.36M476601322%
Aug 102.09M76034618%
Aug 173.07M319751723%
Aug 241.91M92641016%
Aug 312.04M18437514%
Sep 8–152.05M34056916%
Sep 15–221.29M504551425%
Sep 22–291.35M295581424%
Sep 29–Oct 61.57M645661929%
Oct 6–133.02M5831402216%
Oct 13–201.30M362872529%
Oct 20–273.91M259512141%
Oct 27–Nov 3972K49766914%
Refreshed Nov 6. The October rows come from one 28-day snapshot (Oct 6 → Nov 3), so opt-ins are counted by each subscriber's join date rather than by snapshot window — same tag, same exclusions, slightly different clock; the Oct 27 – Nov 3 row is the one to watch, not to panic over, since it also has the fewest CTA posts (15, vs 36 in the Oct 6 week) and the Nov 3 join day is only partly captured. The Oct 20 week's 41% is the viral post pulling people to the profile link rather than CTA posts converting better. The September read, for reference: CTA clicks barely moved (56 → 55 → 58 → 66) while the opt-in RATE jumped from 16% to 24–29% — the growth is conversion-side, not click-side, and 29% is above the entire August range (14–23%). Whatever changed around mid-September (the landing page, who the content pre-sells, or tag coverage), it roughly doubled the value of every CTA click. The upstream lever is still untouched: CTA posts run 16–25/week averaging ~3 clicks each (best: 24 and 20, both riding big posts), while the summer’s story-with-link posts did 300–729 clicks each. At the new 29% rate, one 300-click story post ≈ 90 opt-ins — the CTA-in-story play is now worth roughly twice what it was when first proposed.

Opt-in Rate = tagged Twitter opt-ins ÷ email-CTA clicks, computed weekly wherever both sides exist — this is the standing funnel-health metric (August range: 14–23%). Watch it two ways: a falling rate with steady clicks means a landing-page/form problem; falling clicks with a steady rate means an upstream content problem (that's the current state). †June rows show no rate: opt-in counts there come from fortnight-approximated snapshot windows that don't align with click weeks, and the tag also launched into a different flow — rates start clean from Aug 3, when weekly snapshots align. Opt-ins are counted from the list snapshots: new non-bot subscribers carrying the "Twitter Organic Opt-In" tag per window (arrivals who sign up via the homepage form get tagged Home Page instead, so this slightly undercounts true Twitter-sourced opt-ins).
05 · Watch Items

What needs attention

Email-CTA posting fell by two-thirds in four weeksPriority
New (Nov 6). CTA posts per week: 36 → 33 → 19 → 15 → 12; CTA clicks: 140 → 87 → 51 → 66 → 30; tagged opt-ins: 22 → 25 → 21 → 9. The rate held (14–29% outside the viral week), so this is the upstream lever moving, not the landing page — the exact failure mode the funnel table was built to catch. The fix is mechanical: back to 25–35 CTA posts a week, and one story-with-link post (the September one did 334 clicks on its own).
Per-post floor sank under 10K at record volumeWatch
Updated Nov 6. The Oct 26 week averaged 8.6K per original on 101 originals — the lowest band on the page, at the highest output. Volume roughly doubled in October (50 → 85–100 originals a week) and per-post reach halved outside the viral days, so total impressions are flat-to-up while the median post reaches less. Worth one deliberate test: a week at ~50 originals to see whether the per-post band recovers, which would say the algorithm is rationing reach per account rather than per post.
Follow efficiency: the 2.85M post recruited 13 peopleWatch
Follower growth is at a record (+1,481 in 30 days), but it came from the argument posts (+64, +42, +31, +27 on 86–159K each), not the viral quote-post (13 on 2.85M). Same lesson as the Sep 1 migrants post, bigger scale: borrowed-content virality fills the top of the funnel and nothing else. The register that recruits — a 270-character structural claim about the market with a named consequence — is also what made the "bloodline" reel Instagram's best of the month. Write more of that; quote-post less.
Bookmark goldmine: 33.2K saves in 30 days, 7 clipped posts awaiting full textOpportunity
The "two types of queens" post (1,906 saves), the seducers-vs-red-pill post (1,150) and "pick your poison" (858, already a carousel) are pre-validated email topics. Full text for the clipped ones is queued for grokbot in twitter/FULLTEXT-REQUEST.csv; use fulltext-request.py get before adapting any of them.
06 · Instagram

Two October monsters, then a week of silence

Refreshed through Nov 5 (158 posts on file, Jun 6 – Nov 5). Last week (Oct 30 – Nov 5): 12 posts — 8 reels, 3 carousels, 1 image — 7.8K views, 8 follows, 110 saves. Last 30 days: 55 posts, 50.9K views, 38.1K reach, 131 follows (vs 101 the prior 30 days) and 634 saves. The month belongs to two reels posted a day apart: Oct 13 "You are the first in your bloodline to deal with this" — 6,334 views, 4,966 reach, 47 follows, 176 saves, 114 shares (the account's best reel since the Clancy cluster) and Oct 14 "Horny boomers broke the workplace" — 3,823 views, 20 follows, 70 saves and a huge 278 shares. Together they are 36% of the month's follows and 39% of its saves. Both are the hypergamy / sexual-market-structure register, long (115–171 s), and both were cross-posted (bloodline hit YouTube at 739; boomers went to X on Nov 2). Then the floor fell out: the Oct 23 – 29 week shipped one post (a carousel), and last week's 8 reels ran 223–1,654 views with the Nov 5 "lead with warmth" reel (46 saves), Nov 2 "women give bad dating advice" (1,610 views, 39 saves, 5 follows) and Nov 3 Mormon-community reel (1,532 views, 19 shares) the only ones above a thousand. Median reel reach over 30 days: 647; carousels and images: 123.

The follow pattern held: swing pieces do all the recruitingPattern
Named last month, confirmed this month: follows concentrate in one or two reels (bloodline 47, boomers 20, then the Oct 19 desire-vs-comfort reel at 9) while the daily board runs 0–3. The two big ones share a shape — a structural claim about the dating market ("first in your bloodline," "quasi-polygamous dynamic") with a concrete villain and a two-move prescription at the end. That register, not the one-line verdict, is what recruits here; it is also what topped X in September. One more swing a week at it is the cheapest growth lever on the account.
Top-2 Follows67 of 131
Top-2 Saves246 of 634
Daily Board0–3
Carousels are back — and now scoredCarousels
After the October pause, 12 carousels/images shipped across Oct 9 – Nov 5 (2, 6, 1, 3 by week). carousel-studio/scripts/PERFORMANCE.md now joins every posted deck to its IG row: 32 of 33 decks matched. The three newest decks scored above the medians — "Past Your 20s" (Nov 3): 191 reach, the best reach of any deck, 20.9 shares per 1k, "Pick Your Poison" (Nov 2): 148 reach, 20.3 saves per 1k, and "Hot But Unsuccessful" (Oct 22): 180 reach, 33.3 saves per 1k. The source split moved: decks sourced from posts now lead on reach (median 164) while tweet-sourced decks still lead on saves per 1k (45.2); email-sourced decks (24 of 32) sit lowest on both (120 reach, 8.4 saves/1k). The Nov 5 "ugly divorces / Anders" carousel has no posted folder yet, so it is unscored.
Best Deck Reach191
Post-sourced median164
Email-sourced median120
Cadence: the Oct 23 – 29 gap, then a partial restartWatch
Weekly posts since Oct 9: 16 → 20 → 1 → 12. The Oct 16 – 22 week was the best output week on file (14 reels, 6 carousels), then everything stopped for a week on every platform at once (1 IG post, 1 YouTube upload, 0 TikTok), and last week came back at 8 of 14 reels and 3 of 7 carousels. Views followed output exactly (17.8K → 19.3K → 0.4K → 7.8K). Whatever caused the stop, the account lost a week of compounding right after its best reel.
07 · TikTok

The push thinned out: six new videos in four weeks

Snapshot Nov 6 (third export; TikTok Studio now exports an .xlsx, converted to the snapshot CSV on intake). Only 6 new videos on file since Oct 9 — three on Oct 21–22, one Oct 10, one Nov 2 — against a 7-a-week target, and the snapshot may not list every post so treat it as a floor. The floor itself held: "Small talk isn't about the weather" (Oct 21) did 827 views, the single-mom and Trump-frame videos 502 and 420, the Nov 2 "great sex life / control" video 411. The Oct 6 batch matured into the usual 520–850 band, led by authority/responsibility at 846. Last week: 1 video, 411 views; last 30 days: ~2.8K views across the 6 new videos. No breakout this month — the band is stable at 300–850 for one-liner takes, and nothing was posted in the register that broke out in September (the AOC slides, 4,255).

08 · Facebook — First Read

Native reels now reach — the dead-page read is obsolete

Second export (Jul 11 – Oct 8) and the picture flipped: the page has moved from crossposts-only to native reels, and they reach — 12 posts in the Oct 2–8 week did 6.2K views, and the last 30 days did 27.7K across 61 posts, more than 3× the first export's monthly rate. Top of the board: "don't give grace to women who…" (3,100 views), "don't let the media make you hate the opposite sex" (2,082), and the authority/responsibility reel (1,453). The September read ("no feed distribution, only crossposts travel") is superseded — Facebook is now a real distribution channel, currently the second-biggest video surface after YouTube. Text/CTA posts remain dead; reels carry everything.

09 · YouTube

Back to cadence after a one-upload week; views settled under the October high

Third export (through Nov 6). Channel views by week since Oct 9: 6.5K → 4.3K → 1.6K → 4.2K — the Oct 9 week was the channel's best ever, the Oct 23 week collapsed with output (one upload), and last week recovered to 4.2K on 15 uploads (✅ 15 of 14 target shorts). The Oct 9 – Nov 6 window totals 16.6K views, 521 watch-hours and +23 subscribers on 70K thumbnail impressions (3.55% CTR). Top new uploads: "Her actions speak louder than words" (Oct 9, 980 views), "What Is Masculine Frame in a Marriage? (Ep. 101)" (Oct 18, 773, +4 subs — the long-form live still earns the most subscribers per view), "Why women give bad dating advice" (Nov 2, 745), "First of Your Bloodline" (Oct 13, 739) and "Why You Can't Skip Small Talk" (Oct 21, 650). Note the cross-platform read: the bloodline reel did 6.3K on Instagram and 739 here — YouTube shorts cap at roughly a tenth of the IG number for the same piece, while the podcast-length lives are the only uploads converting subscribers in any quantity.

10 · Method

How this report is built

Source. X/Twitter account analytics content export (`twitter-data/` in the repo), Apr 13 – Jul 11, 2026. 373 posts: 293 originals, 80 replies.

Reach trend uses average impressions per original post (replies excluded) so weeks with heavy reply activity aren't unfairly dragged down.

Engagement rate = engagements ÷ impressions. The quarterly 3.0% average is inflated by the viral weeks; the typical non-viral week runs 2.3–3.9%.

Email opt-in cross-reference comes from the weekly BerserkerMail list snapshots (Twitter Organic Opt-In tag counts), same source as the Email Performance Analysis page.