All of Pat's organic content in one place — what reaches, what converts to followers, what feeds the email list, and whether the week's planned outputs actually shipped. All five platforms are live: X/Twitter, Instagram, TikTok, YouTube, and Facebook.
| Platform | Last Week | Last 30 Days | Follows (Wk / 30d) |
|---|---|---|---|
| X/Twitter — impressions | 1.07M | 9.63M | 154 / 1,481 |
| YouTube — views | 4.2K | 16.6K | — / 23 subs |
| Instagram — views | 7.8K | 50.9K | 8 / 131 |
| TikTok — views | 0.4K | 2.8K | — / — |
| Facebook — views | — | — (no export since Oct 8) | — / — |
Each platform’s own reach metric — not summed across platforms. X figures are account-level daily (impressions and net new follows from the account overview export). TikTok/Facebook/YouTube views are lifetime stats attributed to publish date; TikTok’s snapshot export may not list every post, so its counts are floors.
The dashboard ingests each platform's native analytics export (drop them into content-data/). The weekly checklist compares published output against the cadence defined in content-data/CONTENT-CADENCE.md.
| Platform | Data Status | Latest Coverage |
|---|---|---|
| X/Twitter @Pat_Stedman | Live | Per-post Jun 14 – Nov 6 · daily account overview through Nov 6 |
| Instagram @pat.stedman | Live | Jun 6 – Nov 5 |
| TikTok @patstedmandating | Live | Snapshot Nov 6 (15 rows: recent push + legacy top posts — now an .xlsx export, converted on intake) |
| YouTube | Live | Channel daily + per-video through Nov 6 |
| Facebook "Pat Stedman" page | Stale | Jul 11 – Oct 8 — no export received Nov 6; section 08 is the Oct 9 read |
| 2nd X account · Facebook · LinkedIn · Threads | Planned | — |
| Platform | Output | Target / wk | This Week |
|---|---|---|---|
| TikTok | Videos | 7 | ❌ 1 of 7 (Oct 30 – Nov 5, per snapshot export — a floor; only 6 new videos on file since Oct 9) |
| Reels | 14 | ❌ 8 of 14 (Oct 30 – Nov 5; the Oct 23 – 29 week shipped 0) | |
| Carousels | 7 | ❌ 3 of 7 (Oct 30 – Nov 5, plus 1 image — carousels are back after the October pause: 2, 6, 1, 3 over the last four weeks) | |
| YouTube | Shorts | 14 | ✅ 15 of 14 (Oct 30 – Nov 5 — recovered from 1 upload the week before) |
Replies excluded so the trend reflects standalone content. Series refreshed Nov 6 from the Aug 9 – Nov 6 per-post export (1,375 posts). October was the most volatile month on record: 33K → 14K → 63K → 9K per original. The Oct 19 week carries the Oct 24 "my wife crashed out over this" post — 2.85M impressions, the biggest single post since the Capitol story; the Oct 26 week then posted the lowest per-post band on this page (8.6K) at the highest volume on record (101 originals). Volume stepped up from ~50 to 85–100 originals a week in October, and reach per post did not keep up.
Scope: the last 30 days only (Oct 7 – Nov 6; all-time classics live in the archive — ask for the long-run board anytime). One tile per job.
The quarter's data splits cleanly into three content jobs:
| Content Type | Example | Typical Reach | What It Does |
|---|---|---|---|
| Personal story / stakes | Capitol story | Varies wildly | Converts followers at 10–50x the rate of anything else. Rare, high-variance, highest value. |
| Hot-take observation | Big families, "I hate men" red flag | 300K–3M | Massive awareness, weak conversion. Feeds the top of the funnel. |
| Tactical teaching | Assumed Rapport, hypergamy mechanics | 10K–100K | Bookmarks and profile visits — the audience that eventually joins the list. Best source material for emails. |
October held the September level — tagged Twitter opt-ins ran 22 → 25 → 21 a week — until the last week of the month, when CTA posting thinned and opt-ins fell to 9:
| Week | Impressions | URL Clicks (all) | Email-CTA Clicks | Twitter Opt-ins (tagged) | Opt-in Rate |
|---|---|---|---|---|---|
| Jun 15 | 1.55M | 297 | 95 | ~47 | —† |
| Jun 22 | 1.09M | 821 | 55 | ~24 | —† |
| Jun 29 | 627K | 7 | 1 | ~3 | —† |
| Jul 6 | 326K | 2 | 0 | 0 | — |
| Jul 27 | 1.00M | 15 | 0 | 0 | — |
| Aug 3 | 3.36M | 476 | 60 | 13 | 22% |
| Aug 10 | 2.09M | 760 | 34 | 6 | 18% |
| Aug 17 | 3.07M | 319 | 75 | 17 | 23% |
| Aug 24 | 1.91M | 92 | 64 | 10 | 16% |
| Aug 31 | 2.04M | 184 | 37 | 5 | 14% |
| Sep 8–15 | 2.05M | 340 | 56 | 9 | 16% |
| Sep 15–22 | 1.29M | 504 | 55 | 14 | 25% |
| Sep 22–29 | 1.35M | 295 | 58 | 14 | 24% |
| Sep 29–Oct 6 | 1.57M | 645 | 66 | 19 | 29% |
| Oct 6–13 | 3.02M | 583 | 140 | 22 | 16% |
| Oct 13–20 | 1.30M | 362 | 87 | 25 | 29% |
| Oct 20–27 | 3.91M | 259 | 51 | 21 | 41% |
| Oct 27–Nov 3 | 972K | 497 | 66 | 9 | 14% |
fulltext-request.py get before adapting any of them.
Refreshed through Nov 5 (158 posts on file, Jun 6 – Nov 5). Last week (Oct 30 – Nov 5): 12 posts — 8 reels, 3 carousels, 1 image — 7.8K views, 8 follows, 110 saves. Last 30 days: 55 posts, 50.9K views, 38.1K reach, 131 follows (vs 101 the prior 30 days) and 634 saves. The month belongs to two reels posted a day apart: Oct 13 "You are the first in your bloodline to deal with this" — 6,334 views, 4,966 reach, 47 follows, 176 saves, 114 shares (the account's best reel since the Clancy cluster) and Oct 14 "Horny boomers broke the workplace" — 3,823 views, 20 follows, 70 saves and a huge 278 shares. Together they are 36% of the month's follows and 39% of its saves. Both are the hypergamy / sexual-market-structure register, long (115–171 s), and both were cross-posted (bloodline hit YouTube at 739; boomers went to X on Nov 2). Then the floor fell out: the Oct 23 – 29 week shipped one post (a carousel), and last week's 8 reels ran 223–1,654 views with the Nov 5 "lead with warmth" reel (46 saves), Nov 2 "women give bad dating advice" (1,610 views, 39 saves, 5 follows) and Nov 3 Mormon-community reel (1,532 views, 19 shares) the only ones above a thousand. Median reel reach over 30 days: 647; carousels and images: 123.
Snapshot Nov 6 (third export; TikTok Studio now exports an .xlsx, converted to the snapshot CSV on intake). Only 6 new videos on file since Oct 9 — three on Oct 21–22, one Oct 10, one Nov 2 — against a 7-a-week target, and the snapshot may not list every post so treat it as a floor. The floor itself held: "Small talk isn't about the weather" (Oct 21) did 827 views, the single-mom and Trump-frame videos 502 and 420, the Nov 2 "great sex life / control" video 411. The Oct 6 batch matured into the usual 520–850 band, led by authority/responsibility at 846. Last week: 1 video, 411 views; last 30 days: ~2.8K views across the 6 new videos. No breakout this month — the band is stable at 300–850 for one-liner takes, and nothing was posted in the register that broke out in September (the AOC slides, 4,255).
Second export (Jul 11 – Oct 8) and the picture flipped: the page has moved from crossposts-only to native reels, and they reach — 12 posts in the Oct 2–8 week did 6.2K views, and the last 30 days did 27.7K across 61 posts, more than 3× the first export's monthly rate. Top of the board: "don't give grace to women who…" (3,100 views), "don't let the media make you hate the opposite sex" (2,082), and the authority/responsibility reel (1,453). The September read ("no feed distribution, only crossposts travel") is superseded — Facebook is now a real distribution channel, currently the second-biggest video surface after YouTube. Text/CTA posts remain dead; reels carry everything.
Third export (through Nov 6). Channel views by week since Oct 9: 6.5K → 4.3K → 1.6K → 4.2K — the Oct 9 week was the channel's best ever, the Oct 23 week collapsed with output (one upload), and last week recovered to 4.2K on 15 uploads (✅ 15 of 14 target shorts). The Oct 9 – Nov 6 window totals 16.6K views, 521 watch-hours and +23 subscribers on 70K thumbnail impressions (3.55% CTR). Top new uploads: "Her actions speak louder than words" (Oct 9, 980 views), "What Is Masculine Frame in a Marriage? (Ep. 101)" (Oct 18, 773, +4 subs — the long-form live still earns the most subscribers per view), "Why women give bad dating advice" (Nov 2, 745), "First of Your Bloodline" (Oct 13, 739) and "Why You Can't Skip Small Talk" (Oct 21, 650). Note the cross-platform read: the bloodline reel did 6.3K on Instagram and 739 here — YouTube shorts cap at roughly a tenth of the IG number for the same piece, while the podcast-length lives are the only uploads converting subscribers in any quantity.
Source. X/Twitter account analytics content export (`twitter-data/` in the repo), Apr 13 – Jul 11, 2026. 373 posts: 293 originals, 80 replies.
Reach trend uses average impressions per original post (replies excluded) so weeks with heavy reply activity aren't unfairly dragged down.
Engagement rate = engagements ÷ impressions. The quarterly 3.0% average is inflated by the viral weeks; the typical non-viral week runs 2.3–3.9%.
Email opt-in cross-reference comes from the weekly BerserkerMail list snapshots (Twitter Organic Opt-In tag counts), same source as the Email Performance Analysis page.